Wednesday, March 2, 2011

NYC's Anti-Sugar PSAs

We've all heard of PSA's that educate us on the effects of smoking, drinking alcohol, seat belt use, etc. but I came across these PSA's from the New York City Health Department warning us of the dangers of consuming too much sugar. Yep, sugar. Or more specifically, sugar filled drinks such as cola and sweet tea. I found the comments just as interesting (as I usually do) as the 'ads' themselves.

One reader felt that this is pure tax wasting propaganda, while others were moved by it; enough perhaps to make a change themselves.

One thing is certain. Obesity, heart disease, diabetes is becoming rampant in this country and apparently the choices we are making as consumers are not helping. If we develop effective campaigns to change what we put into our bodies (i.e. tobacco use) or to take steps to protect ourselves (i.e. use seat belts, don't txt and drive), then why not anti-sugar campaigns? If this or any other PSA prompts an action to change for the better, I think that is a positive. I applaud NYC's efforts. It sure made me think twice when I went to the fridge this morning!

1 comment:

Marnie said...

It seems to me that if we don't raise awareness through the channels available, we can't see substantial cultural change. McDonald's advertises, Coke, all of the things that make us fat have big advertising budgets. While a good offense is best, its time to raise awareness however necessary.